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Outdoor Sportsman Classifieds
CIRCULATION: 100,000 Nationwide (75,000 Consumers and 25,000 Dealers)

TARGET AUDIENCE:
75,000 hunters, anglers, campers, shooters and other outdoor sports enthusiasts specifically chosen for their responsiveness and buying habits.



  • Average age - 42.9
  • Average number of guns owned: 11.7
  • Average income: $75,000+
  • Own Computers
  • Respond to direct mail
  • Average annual outdoor gear spending. $5,000+
  • Average annual outdoor vehicle spending: $14,112
    		•  TARGET AUDIENCE:
    25,000 hunting, fishing, shooting and outdoor sports retailers.
  • Actively researching new product offerings
  • Advertise aggressive in local markets
  • Average sales $1,500,000+
  • Average employees:23


    • MARKET REACH:
  • Mass-market retailers
  • Chain stores
  • Distributors & Jobbers
  • Marketing representative firms
  • Independent resellers
  • Catalogers & E-commerce Sites
    		•
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